Nick Jarrett

Brand Designer

Fresno, CA | linkedin.com/in/nick-jarrett

SUMMARY

Creative and purpose-driven brand designer with 10+ years of experience crafting cohesive brand identity systems, marketing collateral, event design, and digital design solutions within fast-paced and agile environments. Proven leader in evolving brand narratives and partnering with cross-functional teams to transform high-level strategy into compelling visual communications to build audience connection.

CORE COMPETENCIES

Brand Strategy & Visual Identity Systems

  • Cohesive multi-platform visual identity

  • Narrative alignment

  • Detail-oriented design execution

  • Minimalist & timeless aesthetic

Cross-Functional Collaboration

  • Creative brainstorming & iterative feedback loops

  • Design advocacy, guidance, & project leadership

Graphic Design

  • Layout & typography

  • Digital & print collateral

  • Data visualization & infographics

  • Web & interactive design

  • Illustration & photo editing

  • Event & trade show graphics

  • Executive presentations

  • Enablement templates

EXPERIENCE

Senior Brand Designer  |  Iterable
2020 - 2026  |  Remote: Fresno, CA

  • Brand Strategy & Evolution: Led brand strategy and narrative across 3 major company rebrands, maintaining visual consistency while supporting 130% total employee growth.

  • Event Creative Direction: Served as creative director for Iterable’s flagship conference Activate and regional tours for 2+ years, delivering immersive brand experiences for an average of 800 attendees per event.

  • Digital & Web Design: Co-led the visual design and UX overhaul for the Iterable website through each rebranding phase, optimizing the digital presence for 150,000+ monthly visitors.

  • Revenue & Engagement Growth: Designed distinctive, high-converting visual experiences that strengthened brand loyalty and helped the company reach $200 million in ARR.

  • Multi-Channel Campaign Execution: Maintained brand governance across multiple integrated campaigns and empowered cross-functional teams through brand guidelines and standardized templates.

Graphic Designer  |  Self-Employed
2015 - 2020  |  Remote: Fresno, CA

  • Partnered with diverse business clients to build distinct brand identities including digital & print assets, web design, and promotional collateral.

Co-Owner  |  Air Warriors Paintball
2015 - 2020  |  Lemoore, CA

  • Designed and established the complete brand identity and managed business operations.

TECHNICAL SKILLS & TOOLS

Design & Editing

  • Figma

  • Adobe CC: Illustrator, Photoshop, InDesign

  • Canva & Affinity

Productivity & Presentation Tools

  • Google Workspace, Microsoft Office

  • AI Tools: Claude, Gemini, Figma AI, Adobe Firefly, Canva AI

  • Project Management Tools: Asana, Airtable

EDUCATION

B.A. - Graphic Design
California State University, Fresno